Not offering different payment options for your customers on your WooCommerce store is a call for a high cart abandonment rate and lost sales and customers.
Your store’s payment gateway has a direct impact on the customers’ buying decisions. Don’t take our word for it – statistics suggest missing payment methods is the reason for 7% of cart abandonments in eCommerce stores.
As a result, the more payment options you offer to your customers – the more sales you can win for your store.
Besides PayPal and credit cards – digital and UPI mobile payment options like Apple Pay and Google Pay are amongst the most popular and widely adopted payment methods by customers. Statistics anticipate that from 2021 to 2025 – the number of mobile proximity payment users in the United States to grow from 100 million to a whopping 125 million.
Thus, as customers become increasingly reliant on mobile payment solutions like Apple Pay and Google Pay – it’s important to integrate these payment options in your WooCommerce store to ensure high customer satisfaction.
So, in this article, we share the top ways to configure Google Pay and Apple Pay in WooCommerce. But first, let’s learn more about the benefits of this configuration for your store.
Why Should You Configure Apple Pay and Google Pay Payment Solutions On Your WooCommerce Store?
Apple Pay and Google Pay are digital wallets and mobile payment solutions that work like a credit card – except that customers need not enter their card’s payment information during online or in-person payments as these digital wallets store this information.
Here are the top reasons you should configure Google Pay and Apple Pay for your WooCommerce store checkout:
- Ensures simple and faster checkout: With Google Pay and Apple Pay, customers can experience a faster checkout and complete purchases with a single touch since it doesn’t require customers to fill lengthy forms with multiple fields – significantly increasing the checkout speed.
- Increases conversion rates: A faster, better, and effortless checkout experience boosts customer satisfaction – increasing conversion rates.
- Higher purchase frequency: The high customer satisfaction rate and simplicity of the digital payment solutions makes customers more likely to return to your WooCommerce store and purchase products they want instantly – increasing repeat sales.
- Ensures high security and privacy for customers: All Apple Pay and Google Pay transactions require customer authentication with Touch ID, Face ID, or a passcode. Moreover, they also prevent fraud and chargebacks to a great extent.
- Huge market share: Both Apple Pay and Google Pay hold a considerable market share, which is growing exponentially. Apple Pay dominates the mobile payment market with a 43.9% share in the U.S. alone.
- Supports several payment use cases: Integrating digital payments supports delivery, subscriptions, and click and collect options for integration.
If you want to create a seamless checkout experience for your customers and eliminate the risk of lost sales – here are the top seven plugins you can use to configure Apple Pay and Google Pay on your WooCommerce store.
Top Plugins To Configure Google Pay and Apple Pay on WooCommerce
PeachPay supercharges your WooCommerce store with a conversion-optimized checkout window and supports all the leading payment methods — Stripe, PayPal, Google Pay, Apple Pay, Klarna, Afterpay, and more!
It’s a fully customizable checkout and payment solution that gives you full control over how your customers make a purchase. Both the PeachPay checkout window and the button used to access it from product pages, the cart page, and the checkout page are fully configurable. This plugin packs a lot in, providing a built-in checkout field editor — allowing you to add, customize and remove fields as needed — as well as a currency switcher and product recommendation functionality. Not to mention, returning customers get access to a one-click checkout experience because their information is saved.
The process to set up PeachPay on your store is also remarkably fast and simple, as the plugin is compatible with most WooCommerce themes, plugins, and site builders. This includes big plugins like WooCommerce Subscriptions & Booster for WooCommerce.
Top feature: Supercharges your store with a conversion-optimized checkout window that displays Apple Pay, Google Pay, and more.
Pricing: Free and doesn’t come with any additional monthly or annual fees.
WooCommerce Payments is exclusively designed for WooCommerce stores – making it easy for you to accept debit and credit cards and local payment options with no monthly fees.
It simplifies the payment process for your store and your customers with an Apple Pay and Google Pay integration – making it easier for your customers to complete their checkout using Face ID, passcode, or Touch ID.
WooCommerce Payments offer built-in multi-currency support – allowing you to accept payments from customers in 135+ different country currencies. Moreover, it automatically deposits your available balance into your nominated account and provides immediate access to the fund whenever you require it.
Overall, WooCommerce Payments is the most convenient solution to configure Apple Pay and Google Pay on your store that streamlines your checkout workflow, reduces cart abandonment, and allows you to stay on top of disputes, chargebacks, and refunds.
Refer to this document to learn ways to set up, test, and troubleshoot Apple Pay configuration with WooCommerce Payments for your store.
Top feature: It simplifies your workflow as you no longer need to login into third-party payment processors and sites – and instead manage all the transactions and activities from the comfort of your dashboard.
Stripe provides a simple way to accept payments on your store and improve your store’s conversion rates – allowing your customers to checkout directly from your store instead of redirecting them to an externally-hosted checkout page or site.
It’s optimized for fast and mobile checkout with Google Pay and Apple Pay – including Payment Request API support. In addition, it uses Stripe Elements to deliver a PCI-compliant checkout flow that’s highly compatible and works across all devices and web browsers. You can easily customize Stripe Elements and its input fields to match it with your store’s theme, minimize user errors, and boost the number of successful payments.
One of its excellent features is its support for 3D Secure and better fraud protection using Stripe Radar. Moreover, it also offers easy reporting and managing with a centralized place to track all your fees and payouts.
Thus, Stripe is another perfect solution for integrating Apple Pay and Google Pay on WooCommerce and accepting payments in 135+ currencies.
Check out this document to learn more about the installation, setup, and configuration of the WooCommerce Stripe plugin for your WooCommerce store.
Top feature: It utilizes the Stripe Payment Request button to support and deliver fast checkout experiences to the customers right from the product and cart pages.
Growing sales starts with having a better payment solution like Fondy.
Fondy WooCommerce plugin for online stores provides businesses with a single platform for quick and secure payments. Based on the WordPress CMS, Fondy WooCommerce also lets your customers pay for goods in various ways, including using bank cards, online banking, and mobile payments. Even better, your customers can choose which currency and language they wish to complete the purchase.
This convenience increases customer loyalty, and the frequency of purchases and therefore drives revenue.
Getting started with Fondy WooCommerce as your plugin for your WooCommerce store is quick and easy. Simply sign up for a free account, enter your business and personal information, sign the electronic agreement and Fondy will take care of the rest. In a matter of hours, you could start accepting payments from customers, creating online invoices in your account, and much more.
For peace of mind, Fondy WooCommerce undergoes annual PCI DSS certification checks. What’s more, Fondy WooCommerce has its own anti-fraud system consisting of three levels: barrier, analytical, and post-operator.
Top feature: Over 300 flexible payment options in 200 countries. Fondy also supports over 150 currencies.
Pricing: Starts from 0.5% + £0.20p per transaction
Square is an intuitive plugin that facilitates accepting payments online at no cost. Accepting digital wallets payments is one of its new updates and features that support accepting payments via Apple Pay and Google Pay to increase conversions via faster and mobile-friendly checkouts.
This plugin allows you to synchronize inventory, sales, and customer data, manage multiple channels through a centralized platform, and accept payments anywhere.
It allows recurring customers to save their payment methods securely and add labels to their saved payment methods, ensuring easy identification of methods while paying during checkout. Moreover, it offers enhanced reporting and the capability to authorize transactions when customers complete their orders.
So, if you wish to leverage high security, increase conversions, and ensure fraud protection – learn how to configure digital wallets on your WooCommerce store via Square for WooCommerce through this document.
Top feature: Square is an industry leader in ensuring advanced security and fraud protection – providing a suite of risk management services and taking care of payment disputes, fraud, and account takeover.
CyberSource Payment Gateway allows you to accept payments via multiple methods – including Google Pay. All your customers need is to enter their payment details in an integrated payment form on your WooCommerce store.
It provides a mobile-friendly and seamless checkout process to ensure customer retention and makes it easy to accept eChecks with customer authorization confirmation messages.
In addition, it also supports Apple Pay; however – it requires you to generate certificates manually. It offers a great fraud prevention solution and a Decision Manager tool for security – allowing you to optimize and strengthen your fraud prevention strategy.
Moreover, it also supports automatic refunds – allowing you to process refunds for orders paid via CyberSource directly from your WooCommerce store instead of logging into your merchant account, ensuring hassle-free store management.
Thus, CyberSource for WooCommerce offers a simple, fast, and seamless checkout experience for your customers via Google Pay and Apple Pay checkout configuration.
Top feature: It displays detailed checkout decline messages instead of generic errors – making it easier for customers to understand the reason behind their failed payments and checkouts.
Pricing: $79 (billed annually)
Braintree for WooCommerce supports Apple Pay and allows you to accept payments on your WooCommerce store securely.
Its Hosted Fields help you meet security requirements and allows you to securely sell your products – without compromising an integrated checkout process and flexibility.
It also supports WooCommerce PreOrders, allowing you to accept payments for upcoming products as they upfront or ship, and WooCommerce Subscriptions – letting you sell products and services with recurring billing.
Moreover, it also supports express checkout options – including PayPal connect buttons on cart pages and Buy Now buttons on the product pages. Other critical features include Strong Customer Authentication (SCA) support, easy processing of void transactions and refunds, and capturing charges right from your WooCommerce store – optimizing order management workflow.
Overall, Braintree for WooCommerce streamlines the checkout experience with expedited and fast checkout – improving conversion rates and WooCommerce sales.
Top feature: Supports tokenization – allowing your customers to save their credit card details or connect to their PayPal accounts to deliver easier and faster checkouts.
Payment Plugins is an official Stripe partner that decreases payment friction for your customers and supercharges your store’s conversion rates.
It allows you to offer Apple Pay and Google Pay payment options on cart pages, product pages, and at the top of your store’s checkout page.
Other features include WooCommerce PreOrders, WooCommerce Subscriptions, and WooCommerce Blocks support. Overall, Payment Plugins for Stripe WooCommerce is a simple, performant, and open-source plugin that’s simple to set up and offers Apple Pay and Google Pay payments for your store a breeze.
Top feature: Besides Google Pay and Apple Pay – it also supports several other payment options, including local payment methods, Afterpay, credit cards, and ACH Payments.
Ideally, you want to provide a payment gateway option that’s as easy for your customers to use as possible. For example, digital mobile payment solutions – such as Google Pay and Apple Pay, let customers complete purchases with a single click from their mobile devices in no time.
It doesn’t require them to add credit or debit card information or fill out lengthy payment forms during the checkout process.
So, if you want to streamline the checkout experience for your customers, remove potential purchase obstacles, and improve conversions and sales – check out the free and premium plugins mentioned above to integrate Apple Pay and Google Pay in your WooCommerce store.
Before choosing a particular solution – make sure it satisfies all the features and requirements you need for your store and online business.